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NYT: Our Online Ad Rates Are Holding Steady. We Just Need To Sell More Ads...And Fire More People

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2008-07-23 13:15:00 by Michael Learmonth in Silicon Alley Insider
...NYTimes.com in the face of a pretty challenging ad market, the company says. The problem? They're not selling enough of them Some notes from the Q2 call on NYT's digital businesses NYT digital chief Martin Nisenholtz says pricing of "premium" online ad inventory was up over Q1, but saw continued "bifurcation" between rates for premium ads and...
 
Tags: nyt, online, online display, nyt hires, nyt loses circulation, nytimes online, wsj attempts, wsj, market
 
 
 
 
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How The New York Times (NYT) Can Save Itself

2008-10-24 12:59:00 by Henry Blodget in Silicon Alley Insider
 
...NYT) is now running on fumes . S&P has downgraded the company's debt to junk, and Moodys is about to do the same. The stock has fallen to $10 $9, and is being propped up primarily by the company's non-news assets. Given the ongoing decline of print advertising, management now has to take emergency steps to avoid defaulting on the company's...
 
Tags: york times, nyt, york times digital, company, nyt dividend cut, york times pension, million, million after-tax, debt
 
 
 
 
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Reducing Our Offer For The New York Times (NYT)

2008-11-20 12:52:00 by Henry Blodget in Silicon Alley Insider
 
...NYT We offered a massive price--$1 billion--and proposed an innovative deal structure that would avoid the need for annoying shareholder approvals, jillion-dollar legal fees, egregious tax hits, etc. (In short, the NYT would acquire us, and then spin us and NYT Digital out--see details below). We explained how we would run the standalone NYT...
 
Tags: york times, digital, york times digital, york times division, nyt, shareholders, york times shareholders, york times company, nyt digital
 
 
 
 
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NYT's TimesPeople Social Network Tops 100,000 Users (NYT)

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2008-12-10 16:35:00 by Dan Frommer in Silicon Alley Insider
...NYT digital CTO Marc Frons tells us it's attracted "well over 100,000 users." Frons also said a bunch of feature improvements are coming early next year -- in early or mid January -- which should make the service easier to use That's a small user base compared to the Times ' firehose of traffic -- 15 million unique visitors in November,...
 
Tags: times, york times, times ads, times stories, times account, nyt, timespeople, facebook friends, friends
 
 
 
 
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Murdoch: WSJ Will Take NYT Market Share In "Months"; Baffled By The YHOO/MSFT Mess (NWS)

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2008-05-29 03:46:00 by Peter Kafka in Silicon Alley Insider
...NYT in a matter of months by pushing into general news He can't figure out the Yahoo/Microsoft deal at all: He doesn't understand how Jerry's been able to not sell the company when offered a huge premium, and he can't figure out why Microsoft was unable to make it happen. One theory: MSFT isn't used to making huge deals Hulu important to him...
 
Tags: people, rich people, articles, articles people, premium, deal, google deal, news, job
 
 
 
 
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New York Times (NYT): Burning Another $50 Million On Business Closure

2008-12-03 09:36:00 by Henry Blodget in Silicon Alley Insider
 
...NYT) is running on fumes . And one of the challenges the company faces in trying to avoid bankruptcy is that shutting-down money-losing operations actually costs money For example, shutting down some New York distribution operations, which the NYT announced it would do in early September, will cost about $50 million (disclosed in an 8K filing...
 
Tags: million, york times, million checks, york times media, company plans, nyt, million due, company, costs
 
 
 
 
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NYT's "TimesPeople" Social Network: Another Good Idea From The Times

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2008-06-18 17:25:00 by Vasanth Sridharan in Silicon Alley Insider
...NYT) digital feature: TimesPeople , a social network for Times users. Good news: You'd have to look pretty hard to find similarities between it and Facebook or MySpace In its current, beta form, TimesPeople is mostly a few features tucked into a Firefox browser tool bar -- not the bloated set of messaging features and status updates that...
 
Tags: nyt, times, timespeople, nyt web site, site, york times, display stories, stories, social network
 
 
 
 
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Saving The New York Times (NYT): Wisdom Of The Crowd

2008-10-25 09:26:00 by Henry Blodget in Silicon Alley Insider
 
...NYT's newsroom. Here are some suggestions (and our responses Be less biased (i.e., less liberal). This was by far the most popular recommendation. We think it's bunk. The New York Times 's problem isn't readership, it's the business model (and the company's alarmingly puny financial resources). If the New York Times stripped out its biases,...
 
Tags: times, york times, york times employees, online business model, business model, business, company, nyt, economy